VETERAN-OWNED
U.S. Marine Corps · USMC 0311 Infantry
1ST PLACE WINNER
Project Pitch It Competition
AS SEEN IN
BizTimes · Umoja Magazine · UW-Madison
PATENTED DESIGN
Hook-On-Demand Pull-Tension System
Technical Specifications
Body Material
High-durability ASA polymer
Hook System
Cam-activated, factory-sealed
Weedless Mechanism
Pull-Tension Action (patented)
Available Colorways
Perch, Bluegill, Shad
Deploy Trigger
Fish pull-tension, no manual hookset required
Construction
Factory-sealed unit. Disassembly voids warranty
Patent
U.S. patented Pull-Tension Action crankbait
Recognition
First Place winner, Project Pitch It

More Fish. More Opportunity.
READY FOR YOUR NEXT CAST?
Each lure is hand-tested and built to fish heavy cover. Free shipping on orders over $50.
🔒 Secure Checkout | 📦 $5 Flat Rate Shipping | 🚚 Free Shipping Over $50 | 🎖️ Veteran-Owned
WHY HARPOON
The Old Way vs. The Harpoon Way
THE PROBLEM
Traditional Lures Cost You Fish

Every time your lure snags in weeds, you lose time, momentum, and the spot. Standard crankbaits drag exposed hooks that catch everything except fish — lily pads, logs, grass, branches. You spend more time clearing snags than fishing.
Exposed hooks snag constantly
Weeds and structure ruin the retrieve
Lost lures = wasted money
Spook fish while clearing snags
VS
THE SOLUTION
Fish Anywhere. Snag Nothing.
The Harpoon Lure's patented cam-activated hook system keeps hooks retracted as the lure moves through cover — and deploys them with full striking force the moment a fish bites.
Fish heavy cover with confidence
No more clearing snags mid-retrieve
Keep your lure in the water longer
Catch fish other anglers can't reach