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A little bit about Harpoon Lures


Harpoon Lure is a fishing company based in Madison, Wisconsin. We specialize in pull and tension direction fishing mechanisms. Our products are designed to help anglers land bigger and better catches while making the fishing experience more enjoyable.


Our patented technology helps fishermen of all levels to increase their success rate. We are committed to providing our customers with the best possible products and ensuring they have the best fishing experience possible.


Revolutionizing the fishing industry, one lure at a time

For our customers, fishing is much more than just an activity. It’s the satisfaction of finding the perfect lure, the thrill of the catch, and the joy of leisure. It’s sharing this passion with the next generation.

Harpoon Lures is setting out to revolutionize the fishing industry with a weedless, eco-friendly lure that allows for less un-snagging, less frustration, more family, and more fishing.

William Walsh

CEO, Harpoon Lure

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Will Walsh bio photo


Harpoon Lures In The Press

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